Case Study: BOOM

How often do you get the chance to build a brand founded on values and a mission you can totally stand behind while at the same time offering a genuinely fun product? I'm so lucky to have worked with this crew of folks, and endlessly proud of our work together.

Angie's brought the boom through a national expansion, and my team designed an audience and brand analysis to understand target markets best as they grew outside of the Midwest. We managed social channels with daily, real-time content feeds, developed innovative media strategies and empowered sales teams with fun sampling and customer-driven tactics while opening new markets for the brand.

Music Video

Hats off to the amazing Elizabeth Burns for the lyrics, btw!

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